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Floorplan
We created a Coolio™ floor plan to visualize the possibilities and advantages of the Coolio™ & Freshboard™ concept. It is an effective cross merchandising planning tool and helps brands & retailers to maximize profits on a store-by-store basis.The key to increased sales is through proper merchandising. This floor plan is therefore a great merchandising tool for implementing short-term promotional campaigns to reach quickly and efficiently the target audience. It facilitates the integration of chilled short promotional campaigns on the shop floor, all in order to optimize product placement and (proven) sales uplift.
Benefits of in-store Freshboard™ placement
- Optimizing space
- Offering a more visual appeal
- Facilitating product replenishment
- Improving of product positioning
- Reinforcing Brand awareness
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“Coolio is a customisable & versatile short term promotional concept, ideal to connect with our customers”.
PepsiCoTropicana, France